White-Label vs Reseller vs Referral for Agencies (2026)
A decision framework for agencies choosing between white-label, reseller, and referral partnership models on the platforms behind their AI builds, with a six-axis matrix and worked margin math.
Author
Helena Marsh runs an agency and writes DevShopVault's AgencyOps desk on how software shops scope, price, and deliver AI app builds.
A decision framework for agencies choosing between white-label, reseller, and referral partnership models on the platforms behind their AI builds, with a six-axis matrix and worked margin math.
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